I don't understand how other reviews give these towels a high absorbency rate. I have washed mine 3 times hoping they will improve and they haven't. The water seems to "sit" on the surface of towel and not absorb. I would have returned them but time ran out. I was redoing my bath and ordered the plum color ahead of time so I would have them when I finished. BIG mistake. Will never purchase this brand again. Then, again, considering the price this is what you get.I hung these up and tried to use without washing first. Big mistake - little purple flecks all over the place. Put them through the wash alone or everything will be purple. There was a lot of purple fluff in the dryer. Once washed, they are great.I dislike the fact that the ad did not meet the expectation as described.The color was running a little when wet, but not for long. So it was great.After the first washing, one of the bath towels is fraying and will eventually come apart. See the photo. We bought these because we have an immediate need. Otherwise, they would have been returned.I am pleased with the sets I bought. They seemed thin until I washed them all and now nice and fluffy. I was surprised to not find my lint filter full of towel fluff. I very good purchase.I bought these for my personals use ,I tried a lot of different brand of towels but this is one of my best i will recommend these towels to my friends as well ,I comes with different size of towels for shower set, baby towels and more ,its absorb the water quickly .Very good quality do not dry as well as expected but very nice all together